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We provide Shout as a commissioned keyword service to more than 90 public, corporate and third sector organisations across the UK.

Keyword partners can offer their audiences a bespoke keyword to text to 85258 which will give them access to text mental health support that’s free, 24/7 and confidential, staffed by trained Shout Volunteers and clinicians.

The use of a unique keyword also enables us to provide partners with high-level aggregated statistics and insights from anonymised conversations to help inform and improve the support and services they offer their audiences.

Some of our partners include

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How our keyword partnerships work

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How we're supporting communities

We have partnered with Kent and Medway Local Authority since 2020. Shout is built into their integrated care system and we have supported them with more than 6,500 keyword conversations where texters have contacted us about a range of issues.

What our partners say:

"We've seen a month-on-month increase in the use of the Sussex keyword and the anonymised data we receive as a keyword partner provides valuable insights about the mental health needs of our population.

One of the key benefits of the partnership is that Shout Volunteers can signpost texters to local services for ongoing support with their mental health. The feedback from people who are using the service has been positive."

- Sarah Hall, Head of Programme - Mental Health Urgent & Emergency Care Transformation Sussex Health and Care

“This innovation aligns with the urgent and emergency mental health care support offer across Hampshire and the Isle of Wight, supporting people to get access to mental health response 24/7 including those who may need urgent community response.

Developing this offer has increased our digital interface with our citizens to ensure we break down the barriers to health inequalities and equal access to all."

- Sonya Mclean, Senior Programme Manager, Mental Health Crisis Care Hampshire and Isle of Wight Integrated Care Board

“Central to our rail suicide prevention programme is the belief that suicide is not inevitable. Our charitable partnerships, including Shout, build on the invaluable work we are doing to signpost passengers to mental health support options before they reach crisis point.”

Louise McNally, Suicide Prevention Lead at Network Rail

Benefits of a commissioned keyword service include:

  • Key account manager: who will be assigned for implementation support and throughout your entire contracted period.
  • Own bespoke keyword: this word will be related to your organisation and replaces SHOUT
  • Keyword information on the Shout platform: this provides our volunteers with insight into the potential texter demographic that they're speaking to
  • Keyword signposting: for 2-3 specific local and trusted signposts
  • Keyword marketing: designed and created by our marketing experts for you to share, circulate and promote your keyword
  • Keyword insight reporting: based on your keyword population we will analyse and share with you anonymised insights and trends affecting your population. This will help you understand the issues they are facing and see which demographics are reaching out for help. The data insight Shout provides can help partners make evidence-based decisions about the resources and support services that need to be in place.

Leave your details to talk to us about how we can help you

Get in touch with Henry Mace, Head of Commissioned Partnerships at Mental Health Innovations to find out more about our partnerships and how they can work for you.