68% of Brits agree that mental health campaigns in public places such as train stations are helpful for those who are struggling*. In order to reach more people who need urgent support with their mental health, we’ve teamed up with Network Rail for a second time, with our Make a Connection campaign returning to 18 locations across the UK this World Mental Health Day.
For young people especially, who might not know where to turn for help, knowing about accessible mental health services like Shout can be vital. Our data shows that 35% of texters who either used the Make a Connection campaign keyword ‘Journey’ or heard about Shout at a train station were between 18-24 years old, demonstrating the positive impact public awareness campaigns can have in enabling their access to mental health support.
Since 2019, we have supported more than 1 million people through the Shout service, providing space for much needed confidential conversations about issues such as stress, low mood and suicide. Since launching our partnership with Network Rail in 2022, we have had an estimated 16,000 conversations with people who heard about Shout at a train station, who might not have otherwise accessed the support they needed. But we know that there is still work to be done. As the campaign returns this October, we’re encouraging people to reach out, connect, and seek support when they need it most.
