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To apply please send a short CV (no more than two pages) and a covering letter outlining your suitability for the role and the post you are applying for to If you have not provided a cover letter, you will not be considered.

Reporting To: Head of Content and Media

Location: London, W10

Salary: £26,000 - £30,000 p/a

Hours of Work: 40 hours per week

Contract: Full Time Permanent

Start Date: ASAP


About Shout 85258

Shout 85258 is a free, confidential, 24/7 text messaging support service for anyone who is struggling to cope. We launched publicly in May 2019 and we’ve had more than 800,000 conversations with people who are anxious, stressed, depressed, suicidal or overwhelmed and who need immediate support. As a digital service, Shout 85258 has become increasingly critical since Covid-19, being one of the few mental health support services able to operate as normal at this time.

About Mental Health Innovations

Mental Health Innovations (MHI) is a charity that uses digital innovation, data-driven analysis and the experience of clinical experts to improve the mental health of the UK population through the provision of digital tools, support and resources. We were founded in November 2017, with the support of The Royal Foundation, following the Heads Together campaign which identified the potential that digital tools offer in supporting people struggling with their mental health. Our mission is to use data-driven analysis, clinical expertise and technological innovation to develop and sustain pioneering digital products and services that meet underserved needs and that improve the mental health of the UK population. Our vision is that everyone in the UK has access to the digital mental health services that they need and can access appropriate, high-quality support quickly and efficiently through the power of technology. 

Diversity and inclusion

Our goal is to be a diverse and inclusive organisation that is representative of the UK population at all levels, including our Board of Trustees, our staff, our volunteers and our beneficiaries. We believe that diversity among our staff will lead us to have a creative and empowered team that can develop and deliver high quality services. We want these services to be known to and accessed by a diverse range of the UK population, including demographics that are underserved by mental health support services.

Job Summary

Shout’s Marketing and Communications team is small but with big ambitions, and we are looking for a highly motivated and driven Marketing and Communications Officer. We are looking for someone who is passionate, hard-working, creative and full of ideas for how to bring a story to life. If you have excellent knowledge of digital fundraising, managing social media platforms and digital marketing, love creating cross-channel content that drives action, and can build relationships with a variety of stakeholders including influencers and are a great team player, we want to hear from you!

You will increase participation in and engagement with our digital fundraising, running our Facebook Challenges, recruiting fundraising participants, engaging our fundraising community, moderating the Group communications and maximising the return on investment. You will also develop and run new digital fundraising initiatives. 

You will increase the reach and impact of Shout’s profile and visibility to both core and diverse audiences, through the delivery of high value and influential marketing and communications in the UK, helping to tell the story of what Shout 85258 is and reach the people who need us most. To achieve this you will help plan our content marketing calendar and be responsible for delivering campaigns across multiple channels, with a focus on digital media. 

You will produce content for our website and social channels, for our paid digital marketing campaigns and for media and partner marketing activity. You will manage our Instagram, Facebook, TikTok and Twitter communities, tailoring content to our audience and creating  safe and supportive environments, responding to questions on social media and via email. You will also contribute to the planning of events and campaigns, with a focus on maximising opportunities for digital. You will retain and grow our influencer network and engage them in our communications activities.

You will regularly report on how our digital fundraising, content, social channels and digital marketing is performing, providing key learnings and recommendations to drive continuous improvement and growth. You will be happy to help with admin tasks which will assist with the overall success of the Marketing and Communications team.

The job will involve managing a community of stakeholders, partners and influencers  to keep them up to date on important moments and ensure they are informed of our work and able to support.Our staff and volunteers are at the heart of everything we do and you will empower and include them in content marketing opportunities.

The ideal candidate will have at least 3 years’ experience in a similar role and be able to demonstrate their enthusiasm and their work to date towards a career in communications and marketing. They will have excellent attention to detail and put quality at the heart of everything they do. They will also demonstrate their ability to work under their own steam and use initiative, whilst understanding and demonstrating good judgement and caution required in a high-profile environment.

Main Duties

Key Skills & Competencies

You can find out more about Shout 85258 at and Mental Health Innovations at

This role is subject to eligibility to work in the UK, plus satisfactory DBS and reference checks.

Please note that we will interview on a rolling basis and we reserve the right to close the advertisement early if we receive a high volume of suitable applications.